As restaurants and retailers begin to reopen their doors, market research has gone from a competitive advantage to a fundamental necessity. I’m not just saying this because I write a market research blog, I’m saying it because these are the times we live in.
E-Alternative Solutions (EAS), a vaping and tobacco manufacturer, has developed a line of cannabidiol (CBD) tinctures specifically for C-store impulse aisles. Branded Forth Cannabidiol (CBD), the products come in single-serving 300 and 600 milligram sizes and are full spectrum CBD (more on that later) with hemp, strawberry lemon, cool mint, citrus berry, and peppermint flavors.
It seems the legal cannabis industry is kinda going to pot. National recreational sales have disappointed across the country, especially in expected boomtowns like Illinois and California. Headlines seemingly emerge everyday to document the calamity: “Marijuana stocks have lost (at least) $35 billion in market value since October” or “These 2 States Are Sabotaging Their Respective Marijuana Industries,” for example.
Labor Day is rapidly approaching so the kids lucky enough to not already be back in school are running out of time; it also means that parents across the nation are rejoicing—the long summer vacation nightmare is ending.