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Kids Menus Are Growing Up: What the Food Industry Market Research Says

Posted by TrendSource on 1/9/20 9:00 AM

Alright, let’s do this! It’s a new year, a new decade! 

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Topics: Market Research, Food Service, Millenials, Food, Alcohol

Four Market Research Topics We Can't Wait to Blog About in 2020

Posted by TrendSource on 1/2/20 9:30 AM

It's the first blog of the new decade! We've seen a lot over the last ten years, from the boom of fast casual and delivery to the bust of Sears and Circuit City. It was a great decade for Tom Brady and Beyonce, not so much for Jared and Subway. But now, it's time to look forward! Below, we offer four market research topics that we already have in the hopper for 2020, things we've had on our mind for a while and can't wait to explore and share in this new year. 

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Topics: Market Research, Food Service, Grocery, Retail, CPG, Manufacturing, Tom Brady, Alcohol, Beyoncé

Popeye's Chicken Sandwich, Chick-fil-A's Tweet, and Food Service Market Research

Posted by TrendSource on 11/21/19 10:47 AM

Yeah, I guess we have to talk about Popeye’s chicken sandwich now.  

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Topics: Market Research, Food Service, Marketing, Social Media

Market Research 101: What is Omnichannel Market Research?

Posted by TrendSource on 10/24/19 9:30 AM

It’s Thursday, which means another installment of Market Research 101, and we hope you are as excited as we are (which, for the record, is quite excited—we are total market research nerds!).

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Topics: Food Service, Health Care, Grocery, Omnichannel, Retail, Digital Technology, Market Research 101

Market Research 101: What is a Net Promoter Score (NPS)?

Posted by TrendSource on 10/17/19 9:57 AM

Continuing our Market Research 101 series, today we will be discussing Net Promoter Scores, abbreviated NPS, the third and final component in our new online Brand Health suite. As with any online methodology, it is important to remember that these methodologies are often best paired with other market research tools to best monitor your business in an omnichannel world.

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Topics: Food Service, Health Care, Grocery, Retail, CPG, Manufacturing, Market Research 101, Brand Health

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