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As Enhanced Coronavirus Guidelines Temporarily Slow Grocery Traffic, Grocery Industry Market Research is Essential

Posted by TrendSource on 4/7/20 9:38 AM

A lot happened this weekend, just like it seems to be happening every day for a while now. Zoom was revealed to be a security liability, GrubHub is facing some tough PR over the fees it charges restaurants, and there are early rumors that Apple may be looking to acquire Disney(!). Oh and Will Oremus over at Medium finally solved the great toilet paper mystery once and for all. 

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Topics: Consumer Insights, Consumer Surveys, Grocery, Consumer Behavior, Retail, Labor, COVID-19

COVID-19 Grocery Market Research: Customer Safety, Employee Safety, and In-Store Best Practices

Posted by TrendSource on 4/2/20 10:02 AM

Grocery stores have a central role to play in our battle against coronavirus, but as they necessarily remain open, they invite concerns about their safety among customers and employers alike. It’s simple: Stores have to stay open to keep us fed, crowded indoor spaces are increasingly risky, and customers and employees alike are frightened. It’s tough out there, there's no other way to put it. 

Our grocery clients have been asking us what they can do to enhance safety procedures, as well as communicate those efforts. So, we’ve been putting in the grocery industry market research. Here we discuss current measures being implemented in stores across the country as well as outlining the most reliable information we have about how to inactivate the virus and minimize risk. We will also consider the unique challenges stores face when protecting employees and customers' physical and mental well-being. 

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Topics: Market Research, Grocery, Labor, COVID-19

COVID-19 and Grocery Industry Market Research

Posted by TrendSource on 3/25/20 10:23 AM

Whether you work in the grocery industry or just rely upon it, it is at the top of your mind right now owing to the vital role it plays in keeping everybody fed and safe in the midst of what is becoming our new collective nightmare. It is a national barometer telling us how panicked people have become and how much they are already altering their routines; grocery stores have also become a flashpoint where these changes play out before us. Every day for the past couple of weeks, news outlets report on the chaos unfolding and how different grocery stores are rising to the challenge. 

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Topics: Market Research, Consumer Insights, Consumer Research, Grocery, Grocery Delivery, COVID-19

Labor, Security, and Discrimination Concerns Follow Amazon's Cashierless Grocery Store

Posted by TrendSource on 3/5/20 9:45 AM

Boy, I bet PBS’s Frontline sure is cheesed off that within weeks of releasing its three-hour Amazon documentary, the retailer went and opened a cashierless grocery store, Amazon Go Grocery.

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Topics: Market Research, Grocery, Digital Technology, Amazon, Labor

When Private Labels Aren't So Private: Trader Joe's, Sushi, and Grocery Market Research

Posted by TrendSource on 1/30/20 8:45 AM

Fuji Foods, the country’s largest provider of prepackaged sushi, issued a thirty-one-state recall last month with concerns that products sold under Okami and Trader Joe brands may contain listeria, an uncomfortable-at-best, deadly-at-worst food-borne bacteria. Yup, that’s right, Trader Joe’s gets their sushi from the same company that provides Walgreens, 7-Eleven, Food Lion, Golden Eagle, and a host of other grocers. And it got recalled. 

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Topics: Market Research, Food Service, Grocery, CPG, Food Safety, Food

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