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Retailization of Healthcare: What You Need to Know

Posted by Evencia Leite on 6/26/14 2:42 PM

The changes throughout healthcare the past year have been unprecedented. Such changes are key drivers in the "retailization of healthcare”, a new phrase coined to explain the paradigm shift currently occurring in this industry. This was the main topic at the recent AHIP Conference in Seattle. Never before has each of us had the amount of flexibility and choice regarding our healthcare provider. Which one will ensure us the best insurance plan for our needs, offer the largest pool of physicians and medical facilities, and ultimately the level of wellness and overall care that we have come to expect? When “flexibility and choice” walk into the room, it’s time to think like a retailer.

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Topics: Market Research, Featured, Healthcare Solutions

Top 5 Considerations for Choosing a CMS Marketing Surveillance Company

Posted by Mike Linck on 6/4/14 5:17 PM

For the past eight years, the Center for Medicare & Medicaid Services (CMS) has conducted secret shops to ensure that marketing representatives, agents, and brokers comply with CMS marketing requirements and guidelines.

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Topics: Featured, Healthcare Solutions, CMS Compliance

TrendSource Takeaways: 2013 Corporate Researchers Conference

Posted by Ryan Kelly on 11/5/13 2:53 PM

Hello blogosphere! A few weeks ago, I had the pleasure of representing TrendSource at the MRA’s Corporate Researchers Conference in Dallas, TX. Below are some takeaways from what I thought were the most impactful sessions. Enjoy!

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Topics: Market Research, Food Service, Featured, Consumer Electronics, Healthcare Solutions, Grocery, Retail

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