Webinars

Food Safety in the Fast Casual Industry

Posted by TrendSource on Feb 1, 2017 10:30:42 AM

Webinar Summary

 

For restaurants facing a foodborne illness scare, all is not lost—at least according to our recent Food Safety Consumer Insights Study where 82% of respondents indicated they’d give such establishments a second chance under the right conditions. But what factors drive consumer perceptions of food safety and cleanliness?

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Topics: Market Research, Fast Casual, Restaurant, Food Safety, Food Service

Webinar: 2016 Pre-Holiday Insights

Posted by TrendSource on Dec 15, 2016 3:52:16 PM

Webinar Summary

 

TrendSource Trusted Insight offers retailers a preview of 2016 holiday shopping trends, touching on topics such as mobile vs. in-store shopping, spending budgets, and finally answering once and for all whether or not people want to receive gift cards. 

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Topics: Market Research, Holiday Shopping, Retail

Unlocking the Data: Bringing the Customer Journey to Life

Posted by TrendSource on Oct 6, 2016 1:24:36 PM

Webinar Summary

 

Companies must fully understand their customer journey in order to remain competitive, and too often settle for a one-dimensional perspective derived from a limited set of methodologies.  

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Topics: Market Research, Strategic Consulting, Business Strategy

A Paradigm Shift in Market Research: Redefining the Role of Research Partners

Posted by TrendSource on Sep 29, 2016 11:25:02 AM

Webinar Summary

 

A commonly accepted paradigm associated with market research today is that an organization enlists research providers to collect and synthesize data. In recent years, there has been a focus on turning data into insights through story-telling and effective data visualization. While all of these are important aspects of executing good research, end users of these insights are often still left with the task of implementing the necessary change(s) in response to the results.

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Topics: Market Research, Strategic Consulting, Business Strategy