TrendSource’s 3rd annual 2014 Post-Holiday Consumer Insights Study, administered after the conclusion of the 2014 Holiday season, revealed year-over-year consumer shopping and gift-purchasing insights as well as buyer intentions vs. actual outcomes.

Among the key insights from the survey results is the increasing use of mobile technology by consumers compared to previous years. 30% of shoppers reported buying items via a mobile device, up from 22% in 2013, and 20% in 2012. Mobile technology also played a growing role in purchasing decisions, with 43% of consumers checking prices and reviewing products via mobile device, up from 36% in 2013, and 30% in 2012. However, despite the continued rise of mobile in the purchasing process, 96% of shoppers identified physical stores as their preferred shopping method.

Study results also revealed a disconnect between shopper intentions and actual purchasing outcomes, especially in terms of budgeting and shopping time frames. 33% of shoppers intended to shop within the time period between Cyber Monday and Christmas, while 45.7% actually shopped within that time frame, indicating a trend towards “last-minute shopping.” Similarly, consumers did not adhere to their projected budgets, with 45% of shoppers going over budget, slightly up from a 42% rate in 2013. Notably, over-budget shoppers cited being over budget by an average of $235 this year, which is a lower rate than in 2013, where they surpassed budgets by an average of $330.

For more key insights and the complete results of TrendSource’s 2014 Post-Holiday Study, download the full report here.