2016 Back to School Consumer Insights Study

Posted by TrendSource on July 18, 2016

What’s In The Study?

2016-Back-to-School.gifOff to an early start this year, TrendSource Trusted Insight surveyed nearly 1,700 Field Agents from across the country to glean insights into their buying intentions, purchasing power, preferences, and habits. Though school won’t start for another couple of months, retailers are already bracing for the back to school rush because, as our survey results indicate, their shoppers are already preparing.

Topics: Consumer Insights, Consumer Research, Consumer Surveys, Consumer Behavior, Retail