For our 2020 Retail Industry Report, we wanted to look at retail's digital evolution and revolution, specifically examining new purchase pathways in social media, secondhand shopping, and omnichannel delivery. How has retail changed over the last several years, in which ways have consumer expectations evolved and adapted to this new reality, and how can retailers and manufacturers continue to reach consumers along so many omnichannel touch points? These are some of the questions we set out to answer in our 2020 Retail Industry Report.
Topics: millennials, Consumer Insights, Consumer Research, Social Media, Consumer Behavior, Omnichannel, Retail, Digital Technology, Delivery, Consumer Insights Study
As we enter the next decade, convenience stores are at a crossroads as generational turnover and technological advancement change c-stores’ mandate and potential for differentiation. Three issues will dominate c-store trends in the coming decade more than any other: fresh and elevated food to-go, frictionless checkout and automation, and cannabis sales. And fascinatingly, each of these issues seems to pivot on generational segmentations.
Topics: Market Research, Consumer Insights, Consumer Research, Grocery, Omnichannel, Grocery Delivery, Consumer Insights Studies, Delivery, C-Store, cannabis
It’s been some twelve years since Chipotle first went public and the fast casual revolution got underway. We’ve seen better burger and better pizza concepts proliferate to the point of saturation, ethnic concepts penetrate deeper and deeper into America’s heartland (and hearts), and the occasional misstep and overreach (you know who you are).
Topics: millennials, Market Research, Consumer Insights, Consumer Research, Online, Omnichannel, Retail, Digital Technology, Consumer Insights Studies, Consumer Buying Behavior, Delivery, Food