It may border on treasonously un-American to say this, but the NFL might be in a bit of trouble. Last year, Fox and CBS Sunday Football programming saw a single-digit decline in viewership, and ESPN and NBC’s nighttime programing a double-digit decline—heretofore unfathomable drops for a seemingly invulnerable product. While many had hoped this was a temporary blip caused by sharing the air with an insane presidential election, the news thus far this season hasn’t been much better: the annual kickoff game saw a 13% ratings decline and opening weekend similarly flagged.
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