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Grocery Market Research, California's Prop 22, and the Future of Grocery Delivery

Posted by TrendSource on 2/4/21 9:35 AM

Albertsons, the nation’s third largest grocer, recently announced it is discontinuing its in-house grocery delivery system, replacing thousands of jobs by outsourcing its delivery operations to Instacart.

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Topics: Market Research, Grocery, Omnichannel, Grocery Delivery, Amazon, Labor, law

Grocery Market Research Likely Behind Trader Joe’s Reversal

Posted by TrendSource on 8/6/20 7:44 AM

In case you didn’t notice, Trader Joe recently sailed its way into the current culture war when it went back on its pledge to rebrand several of its ethnically-themed products. A petition (started by a high school senior) had taken the grocer to task for the perhaps pejorative way it names certain items, causing the grocer to at first promise reevaluation and change, and then to double down. 

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Topics: Market Research, Corporate Social Responsibility, Grocery

With Delivery Demand and Capacity on the Rise, Grocery Market Research Offers Important Lessons

Posted by TrendSource on 4/29/20 9:45 AM

Despite feeling like they keep everything in place and static, for the people under lockdown, quarantines are quite dynamic. Measures to address a pandemic, and the way people respond to those measures, change over time and seemingly on a dime. We did not all suddenly shift into pandemic mode and stop evolving and adapting. 

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Topics: Market Research, Grocery, Digital Technology, Grocery Delivery, Labor, COVID-19

Junk Food Surges Under COVID-19 Lockdowns: What the CPG Market Research Says

Posted by TrendSource on 4/24/20 11:06 AM

I recently heard a podcaster offer some free advice to listeners: Every couple of days, go try on your favorite pair of jeans. The sweatpants and pajamas most of us have made into our home uniforms (there is no away these days) conceal the ways our bodies might be changing under the coronavirus lockdown...but jeans, well, they tell the truth. 

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Topics: Market Research, Consumer Insights, Consumer Surveys, Grocery, CPG, Manufacturing, COVID-19

COVID-19 Market Research: Alcohol Consumption Continues to Surge, As Does Opportunity

Posted by TrendSource on 4/22/20 10:59 AM

This lockdown has made for some truly unexpected sights. I never thought I’d see South Coast Plaza’s parking lot entirely empty on a Sunday afternoon, or SoCal’s beaches deserted on the first hot day of the year. But here we are. 

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Topics: Market Research, Grocery, Retail, CPG, Delivery, Alcohol, COVID-19

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