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Online Retailers Have Trained Customers to Expect Free and Easy Returns; Can Market Research Help Them Adjust their Expectations?

Posted by TrendSource on 10/14/21 4:10 PM

The first shopping date I ever had with my man was in his living room on a Saturday afternoon. I watched him as he opened the Nordstrom Rack app, proceeded to place roughly 15 (yes, fifteen) button-down dress shirts into his cart, and checkout.

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Topics: Market Research, Online, Customer Intercepts, Retail, Digital Technology, Panel Surveys, Amazon

How Market Research is Helping Amazon Unlock its Key for Business Program

Posted by TrendSource on 10/7/21 4:37 PM

Over the last year or so, Amazon has quietly been deploying a sales team in markets across the country, courting building managers, whose consent they need to install Amazon Key for Business, a keyless entry system the retailer promises will streamline its last-mile logistics and user experience. The installation, technology, and maintenance are free of charge—Amazon will foot the bill to make entry systems compatible with their Key for Business program.

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Topics: Market Research, Retail, Delivery, Amazon

Vaccination Mandates, Manufacturing Labor, and Market Research: Biden's New COVID Action Plan

Posted by TrendSource on 9/16/21 9:51 AM

The Biden administration is seeking to require businesses with more than 100 employees to mandate vaccination or weekly testing among their workforces. In response, earlier this week, one of the nation’s largest trade groups reached out to the administration with a series of questions and concerns, not challenging the potential new policy but instead pleading for clarity and consistency in its implantation and application.

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Topics: Market Research, Retail, CPG, Manufacturing, Labor, COVID-19

Amazon’s Grocery Checkout and Payment Technology to Spread Among Retailers

Posted by TrendSource on 9/10/21 8:35 AM

Amazon is bringing its checkout-free experience to Whole Foods, or at least to two Whole Foods locations, meaning shoppers in its upstream grocery store will soon be able to fill their bags and walk out without checking out.

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Topics: Market Research, Grocery, Technology, Retail, Panel Surveys, Amazon

Omnichannel Focused Disney Outsources Retail Operations to Target: What the Retail Market Research Says

Posted by TrendSource on 8/26/21 11:38 AM

Target and Disney are expanding their partnership, bringing more and more Disney shops (not to be confused with Disney Stores—more on that later) to Target locations around the country. These dedicated Disney spaces, essentially a store within a store, will sell toys, costumes, clothing, and games all built around Disney’s IP.

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Topics: Omnichannel, Retail, Manufacturing, COVID-19

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