Panel Surveys Key To Understanding Emerging Market

Posted by TrendSource on March 27, 2018

Background and Client Objectives

A non-surgical cosmetic laser brand came to TrendSource setting out to uncover how to better identify their target markets and better conform marketing campaigns to them. Who was most likely to be interested in purchasing the client's services, what opportunities for market expansion lay in untapped consumer pools, and ultimately what marketing campaigns, messaging, and product offerings could best target these groups?

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Topics: Market Research, Health Care, Panel Surveys

Medicare Provider Finds Corrective Action to Avoid AEP CMS Violations

Posted by Nick Bravo on February 07, 2017

Background and Client Goals

A licensed Medicare Advantage and Medicare Supplement plan provider needed assistance monitoring their extended salesforce during CMS’s Annual Election Period (AEP).

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Topics: CMS, Health Care, CMS Compliance, AEP, Health Care Compliance

Improving the Patient Experience in Outpatient Surgery

Posted by TrendSource on January 26, 2017

Background and Client Objectives

An outpatient surgical center approached TrendSource to identify service gaps that were leading to uneven scheduling and a less than desirable patient scheduling experience

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Topics: Health Care, Healthcare Solutions, Mystery Shopping