The first shopping date I ever had with my man was in his living room on a Saturday afternoon. I watched him as he opened the Nordstrom Rack app, proceeded to place roughly 15 (yes, fifteen) button-down dress shirts into his cart, and checkout.
Online Retailers Have Trained Customers to Expect Free and Easy Returns; Can Market Research Help Them Adjust their Expectations?
Topics: Market Research, Online, Customer Intercepts, Retail, Digital Technology, Panel Surveys, Amazon
How Market Research is Helping Amazon Unlock its Key for Business Program
Over the last year or so, Amazon has quietly been deploying a sales team in markets across the country, courting building managers, whose consent they need to install Amazon Key for Business, a keyless entry system the retailer promises will streamline its last-mile logistics and user experience. The installation, technology, and maintenance are free of charge—Amazon will foot the bill to make entry systems compatible with their Key for Business program.
Topics: Market Research, Retail, Delivery, Amazon
Amazon’s Grocery Checkout and Payment Technology to Spread Among Retailers
Amazon is bringing its checkout-free experience to Whole Foods, or at least to two Whole Foods locations, meaning shoppers in its upstream grocery store will soon be able to fill their bags and walk out without checking out.
Topics: Market Research, Grocery, Technology, Retail, Panel Surveys, Amazon
As COVID (hopefully!) recedes, consumers have reentered brick & mortar retail locations only to find them in various states of chaos. Among the offenses, according to CNBC, sales floors converted into staging areas for online orders, half-empty shelves, unpacked inventory, piles of unsorted clothes and other goods, and employees darting around preparing orders for curbside pickup.
Topics: Market Research, Omnichannel, Retail, Amazon, COVID-19
What is the Amazon Vesta? Not Even Market Research Can Tell Us
Amazon is getting ready to release an in-home robot. Already famous for their warehouse robots, the in-home version (currently called the Vesta) is in late prototype stage, according to internal sources who spoke with Insider. The development currently claims 800 employees, many pulled from other projects.
Topics: Market Research, Consumer Electronics, Retail, Manufacturing, Amazon