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TrendSource 08/01/2018 Grocery, CPG, Grocery Delivery, Manufacturing, Amazon, Tom Brady, Beyoncé

Meal Kit Providers Are Getting Burned by Churn: What the Market Research Says

Meal Kit Providers Are Getting Burned by Churn: What the Market Research Says

When meal kits became a thing around 2012, their approach seemed as fresh and timely as the food they provided. With 80% of meals (and half of restaurant orders) consumed at home, meal kits were potentially a perfectly timed hybrid. Appealing to…
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