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Last week, Nike filed trademark papers to protect their iconic logos (the swoosh and the “Jumpman” Air Jordan) and slogan (“Just Do It”) in digital spaces.

Victoria’s Secret is working hard to rebrand itself. After falling out of cultural relevance over the last several years, the company is finally ready to acknowledge that it is desperately in need of a refresh.

As investors and analysts begin to worry about Nordstrom’s post-lockdown future, the store is getting ready to kick off its annual Anniversary Sale.

Earlier this week, a bona fide controversy erupted among sneakerheads—shoe collectors who often turn to the reseller market to secure coveted, rare, and flashy shoes unavailable on manufacturers' direct-to-consumer channels. Joe Hebert, a 19-year-old shoe reseller, was profiled by a Bloomberg reporter who discovered that Hebert’s mother, Ann, was Nike’s Vice President and General Manager for North America. This means that Joe’s mom worked for the very company whose shoes he acquired en masse and sold at huge profits, earning up to $300,000 per month.

In our current coronavirus crisis, everybody has complaints about face masks and your humble blogger is no exception: They fog my glasses in the night air, they irritate my beard, they tug on my ears, they make my face look enormous, they’ve somehow become political statements...