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Supply Still Has to Catch Up to Demand: Port Delays, Shipping, and Market Research

Posted by TrendSource on 4/1/21 8:43 AM

As the nation (Hopefully! Don’t jinx it!) recovers from the COVID-19 pandemic, delays are building in the nation’s busiest ports while companies attempt to resupply depleted inventories and anticipate future sales.

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Topics: Market Research, Retail, Manufacturing, COVID-19

Remote Work, Productivity, and Employment Eligibility Verification

Posted by TrendSource on 4/1/21 7:57 AM

Almost a year removed from the earliest waves of COVID -19 lockdowns, new data has emerged showing how remote work impacts worker’s productivity levels.

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Topics: OnSite Inspections, I-9 verification, OSI, COVID-19, Remote I-9 Verification

Vaccination Promotions: What Market Research Says About Giveaways or Vaccinated Customers

Posted by TrendSource on 3/25/21 9:08 AM

A couple of weeks ago, we talked about post-pandemic marketing efforts, noting that companies are shifting the ways they talk to consumers as vaccination swings into overdrive. As we observed then, new ads built around perseverance (and oftentimes around sex) appear every day, as marketing tones necessarily shift.

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Topics: Market Research, Marketing, cannabis, COVID-19

Of Perseverance and Saliva: What Should Advertising Campaigns Look Like Post-Pandemic?

Posted by TrendSource on 3/11/21 9:17 AM

We love data and research here at TrendSource, but we are also a little bit superstitious. So, as we push towards spring, higher COVID-19 vaccination and lower infection rates are cause for optimism—the numbers seem to indicate we are turning a corner. But at the same time, we don’t want to jinx it.

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Topics: Market Research, Marketing, COVID-19

Beyond Impossible! What Market Research Says About the Pandemic-Fueled Rise of Plant-Based Foods

Posted by TrendSource on 2/18/21 9:22 AM

This last month, after a four-year respite, I once again became a vegetarian. But do not fear, dear readers, my reasons are my own and I am not here to preach—feel free to chow down on a chorizo and potato breakfast burrito as you read this because there is no judgement here. However, do spare a thought for my man, who was seduced by my posole and Sourdough Nick cheeseburgers, but now finds blocks of tofu where his tri-tip used to be.

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Topics: Market Research, Food Service, Retail, Manufacturing, vegan, COVID-19, Plant-Based

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