There’s been a lot of talk about Amazon’s new service, Amazon Fresh. Available only in certain states, the service boasts same day and early morning delivery, meeting consumers’ needs as effectively as traditional grocers. But, there are plenty of players in the online grocery market. What’s the difference between online grocery retailers? And what’s on the horizon for traditional grocers?
The term Black Friday was coined in the 1960’s to kick off the holiday shopping season. But every year, retailers stretched savings further and further on either side of the notable shopping day. Cyber Monday launched decades later in 2005 by a division of the National Retail Federation. Historically, the deals on both days are fairly similar, but with the extended deals running before and after Black Friday/Cyber Monday, the lines are definitely blurring.
Thanksgiving is right around the corner, but those fall decorating ideas are getting pushed to the wayside in the blink of an eye as retailers prepare for the onslaught of holiday shoppers. The results of the 2015 Pre-Holiday Consumer Buying Intentions Study are in and full of insights for retailers!
Brand loyalty. There are many variations of the definition, but our favorite is the “extent of the faithfulness of consumers to a particular brand, expressed through repeat purchases.” Brand loyalty is an interesting concept because it matters greatly to all retailers.
Times are certainly changing. In elementary school, we used typewriters. We didn’t have Wikipedia or Google. We had library cards, not an Amazon Prime account. I was nearly graduating high school when I got my first flip phone. Nowadays, the average American child gets their first cell phone when they are just six years old.