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Cocktails in a Can: A Competitor Analysis of the RTD Cocktail Market

Posted by TrendSource on 3/21/18 10:39 AM

Last week, we wrote about how Coke was set to debut its own alco-pop in Japan, marking the first branded foray into alcohol in the company’s history. This got us thinking about the alcohol-in-a-can market in general, and before long, we were researching (yes, both traditional research and enthusiastic taste testing - for science) the newest wave of cocktails in a can.

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Topics: Market Research, Competitive Intelligence, Grocery, CPG, Manufacturing, Beverage

Competitive Pricing Puts Dollar General In Charge

Posted by TrendSource on 1/30/18 9:06 AM

To bastardize Dolly Parton, you can make a lot of money selling things for cheap. Dollar General, the grocery and home goods discounter, has been on quite the run over the past decade or so: their stock price has quadrupled since 2009 and they have exceeded earning estimates 4 consecutive quarters—over which time their stock price has increased more than 35%. Last year they pulled in $5.9 billion in revenue, an 11% increase, with a 4.6% increase in same store sales. And all this amidst what is supposed to be an impending retail apocalypse.

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Topics: Market Research, Competitive Intelligence, Grocery, Technology, Retail, Digital Technology

Google + Walmart = Amazon Buster? A Competitor Analysis

Posted by TrendSource on 12/21/17 9:25 AM

Have you seen those Walmart and Google Home commercials yet?  

They've got some big news to share, or at least they hope it will be big news. Walmart has joined Google Express—Google's online shopping and delivery platform—as the companies join forces in an effort to craft an Amazon buster.

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Topics: Online, Competitive Intelligence, Retail, Manufacturing, Amazon

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