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Juneteenth Finally Is Having Its Moment in the Spotlight; Corporations are Noticing

Posted by TrendSource on 6/18/21 11:40 AM

This Saturday is Juneteenth, a holiday celebrated in African American communities for over 150 years that has flown under the popular (white) cultural radar since its inception. But that has changed over the last two years as Black Lives Matter protests gained momentum and sparked interest from allies and attention from corporations.

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Topics: Market Research, Marketing, Political Corporate Social Responsibility

Creating Safe and Open Work Environments for Transgender and Gender Non-Conforming Employees

Posted by TrendSource on 6/16/21 8:47 AM

As we hit the halfway point of Pride month, we are sharing some lessons we’ve learned and perspectives we’ve gained as we strive to make our workplace more accessible, safe, and comfortable for our transgender and gender non-conforming colleagues.

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Topics: Leadership, Labor, Political Corporate Social Responsibility

One Year Later: Corporate Action, Popular Opinion, and the Fight for Racial Justice

Posted by TrendSource on 5/27/21 3:53 PM

One year ago this week, George Floyd was murdered by Minneapolis police officers.

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Topics: Political Corporate Social Responsibility

The Georgia Backlash: Electoral Politics, Corporate Action, and Market Research

Posted by TrendSource on 4/8/21 10:55 AM

Since their electoral defeat in November, Republicans have been pushing more than 250 restrictive voting laws in 40 different states, with Georgia (whose narrow blue majority secured the election for Biden) up first.

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Topics: Market Research, Political Corporate Social Responsibility

When Social Justice Meets Public Health: Face Masks, Corporate Politics, and Black Lives Matter

Posted by TrendSource on 6/25/20 12:34 PM

Two weeks ago, we wrote about Black Lives Matter, last week about face masks. And now, it seems, these two unnecessarily divisive issues have coalesced, and companies have been facing criticism for dress code policies that allow or forbid employees from wearing Black Lives Matter face masks, pins, and other attire.

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Topics: Market Research, Food Service, Millenials, COVID-19, Political Corporate Social Responsibility

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