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Trusted Insight Trends Blog

TrendSource

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LOL Surprise Dolls, Unboxing Not So Surprising with Manufacturing Market Research

Posted by TrendSource on 6/27/19 9:05 AM

Ok, let’s talk about toys. Your humble blogger just spent a week-long family reunion marveling as his slew of nieces passed the hours watching other people open toys on YouTube. Subsequent investigation led me the following set of understandings: 1) LOL Surprise dolls are the hottest toy on the planet, 2) Children are as happy watching people open them on YouTube as they are playing with them themselves, and, 3) They are a manufacturing market research marvel.

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Topics: Market Research, Social Media, Manufacturing, Toys, Beyoncé

How to Do Prepared Foods Grab-and-Go Right: Grocery Industry Market Research

Posted by TrendSource on 6/21/19 9:39 AM

Grocery is starting to get better at grab-and-go prepared foods, putting their best food forward as they step into a millennial-driven trend that sees an increased demand for clean and convenient mealtime options.

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Topics: millennials, Food Service, Grocery, Grocery Delivery, Delivery, C-Store

Celebrity Chefs, Food Service Market Research, and Drawing Traffic

Posted by TrendSource on 6/13/19 9:25 AM

Celebrity increasingly drives digital purchases—as we described last week, this is already happening in fashion where Rihanna and Kylie Jenner are as hot as hot can be. But does celebrity drive restaurant traffic?

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Topics: Market Research, Food Service, Online, Social Media, Food

What Rihanna’s Fenty Fashion Line and Retail Market Research Tell Us About Fashion's Future

Posted by TrendSource on 6/6/19 9:35 AM

Rihanna—the only popstar whose wattage can hold a candle to Beyoncés, the most fashionable lady in the business this side of Janelle Monáe, and righter of retail wrongs—debuted her newest venture, a hyper-luxury fashion brand called Fenty.

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Topics: Online, Strategic Consulting, Omnichannel, Retail, Fashion, Beyoncé

Retail Market Research: Point of Sale Loans Increase Basket Size and Customer Count

Posted by TrendSource on 5/30/19 9:33 AM

There’re new options at checkout these days, which is great news for retailers as well as consumers who really, really want that KitchenAid, but don’t have the cash on hand and don’t want to add to their credit card debt.

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Topics: Market Research, Omnichannel, Retail

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