Ok, let’s talk about toys. Your humble blogger just spent a week-long family reunion marveling as his slew of nieces passed the hours watching other people open toys on YouTube. Subsequent investigation led me the following set of understandings: 1) LOL Surprise dolls are the hottest toy on the planet, 2) Children are as happy watching people open them on YouTube as they are playing with them themselves, and, 3) They are a manufacturing market research marvel.
Grocery is starting to get better at grab-and-go prepared foods, putting their best food forward as they step into a millennial-driven trend that sees an increased demand for clean and convenient mealtime options.
Celebrity increasingly drives digital purchases—as we described last week, this is already happening in fashion where Rihanna and Kylie Jenner are as hot as hot can be. But does celebrity drive restaurant traffic?
Rihanna—the only popstar whose wattage can hold a candle to Beyoncés, the most fashionable lady in the business this side of Janelle Monáe, and righter of retail wrongs—debuted her newest venture, a hyper-luxury fashion brand called Fenty.
There’re new options at checkout these days, which is great news for retailers as well as consumers who really, really want that KitchenAid, but don’t have the cash on hand and don’t want to add to their credit card debt.